This is why employer branding is so important

Who doesn't know it? Small attentions in everyday life can have a magical effect. Especially in a professional context: a goodie as a motivation booster, something tasty to say thank you or a welcome gift for a new job. 

Such gifts not only bring joy to employees, but are also lucrative for the company. Here are three of the most important reasons for employer branding. Including gift ideas for inspiration. 

Appeal to all senses

To date, promotional gifts are the only communication measure that appeals to all five senses at the same time. This makes your gift a pleasant experience that your employees will (hopefully) remember for a long time. At the same time, they strengthen mutual bonds and create trust.

Show appreciation

With a matching goodie you prove that your employees really mean something to you: Your employees really mean something to you. But you also benefit yourself: employee gifts increase the popularity of your company and make you an attractive employer. Individual gifts with a handwritten greeting are particularly recommended.

Conveying messages

Promotional items are also efficient brand ambassadors. As a supporting medium, they carry your brand out into the world - and delight the recipient. This way, your company is seen and remains positively in people's minds. Now that's a win-win situation. 

Of course, there are many more reasons for "employer branding". However, as we are not fans of long lists, we prefer to leave space here for our promotional gifts that go down particularly well with employees.